Snowcial Overview

  • Event has doubled attendance every year, reaching 150 attendees in 2011
  • Primary partners: Vail Resorts, One to One Interactive, Harrah’s Entertainment
  • Past sponsors: Saporro, Mashable, Storm Mountain Publishing, Gannett News
  • Brands that attend: Google, Facebook, Microsoft, eBay, Comcast, Gowalla, REI, INRIX, Yahoo!, Nielsen, HP, Sprint

Past Snowcial Speakers

  • MC Hammer: Recording artist, entrepreneur
  • Rob Katz: CEO, Vail Resorts
  • David Norton: CMO, Harrah’s Entertainment
  • Dave Morin: CEO, Path
  • Josh Williams: CEO, Gowalla
  • Chris Elliott: Ombudsman, Nat’l Geo, Contributor, MSNBC, etc.
  • Rich Beattie: Online Editor, Travel + Leisure
  • Johnny Discala: johnnyjet.com
  • Pete Blackshaw: Nielsen Media

Snowcial Buzz

  • Daily Twitter audience: Over 2 million
  • 10,700 search results for #snowcial in 1 month surrounding conference
  • 482 Tweets during conference
  • 66 check-ins on Gowalla
  • 44 check-ins on Foursquare
  • 1,000+ mentions in online press
  • #snowcial hashtag used 3,396 times on Twitter in 2011
  • 2,700+ event photos and videos loaded for online sharing
  • 40+ blog posts and online articles
  • Industries: Publishing, Ski Resorts, Marketing, Electronics, Social Media Services

Media Attendees

20 media attendees

Snowcial Sponsorship Opportunities

For sponsorship information, contact Heavenly Mountain Resort Director of Communications Russ Pecoraro at Snowcial@gmail.com.